chipotle
real delivers
big billboard,
bigger news
chipotle delivery has arrived, and we made sure everyone got the message—loud and larger than life.
to celebrate, we took the brand’s most iconic symbol—the brown bag—and blew it up to impossible-to-ignore proportions, placing it right where no one could miss it: a massive building-side installation off sunset boulevard.
because now, chipotle’s legendary burritos, bowls, and chips can show up just about anywhere. your doorstep. your office. the dmv. you drop the pin, and we’ll make sure real meets you there.
roll the credits
roll the credits
copywriter… collin smith art director… rebecca schefkind, paul rice creative director… tyler hampton designer… andre cabral